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Global Brand Activation Agency

Emerging stronger, fitter, faster: The rise of the Asian corporation

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Article Region: Global
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Insights Category: Best Practice, Digital, Trends
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Source from: Emerging stronger, fitter, faster: The rise of the Asian corporation, McKinsey & Company, December 2020

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The State of AI in 2020

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Article Region: Global
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Insights Category: Digital, Trends
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Source from : The State of AI in 2020, McKinsey & Company, November 2020

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Chinese Consumer Behavior post-COVID-19

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Source: Cautiously optimistic: Chinese consumer behavior post-COVID-19, McKinsey & Company, March 2020

Majority of the consumer brands faced headwinds during the COVID-19. However, crisis creates opportunities.

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Elevating Customer Experience Excellence in the Next Normal

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Article Region: Global
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Source: Elevating Customer Experience Excellence in the Next Normal, McKinsey & Company, May 2020

Making the right investment decisions now give businesses continuous advantages to serve customers. Three top priorities to keep in mind: digital excellence, safe and contactless engagement, and dynamic customer insights.

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